Foundation Makeup - Hydrating & Liquid Foundation - Maybelline

Discover the perfect foundation for your skin tone and type. Maybelline has everything from the best long wear foundation and matte foundation to anti-aging foundation and full coverage foundation.



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    Foundation makeup is a liquid or powder face cosmetic that helps create an even, flawless skin tone and either a dewy or matte texture.The best foundation makeup matches your skin tone as closely as possible to look natural.

    Fit Me Matte + Poreless Foundation is America's #1 Foundation and the Fit Me Collection is America's #1 Face Collection! Fit Me Matte + Poreless Foundation happens to be the best foundation for oily skin too as its clay-infused formula with micro-powders controls shine and blurs pores. Maybelline not only has the best drugstore foundation, but the best foundation overall!

    Maybelline has lots of foundations with SPF as well as tinted moisturizers with SPF, too. For the highest SPF coverage, try Dream Urban Cover Flawless Coverage Foundation with SPF 50. Fit Me Dewy + Smooth Foundation has an SPF of 20, as does our Dream Fresh BB Cream. Fit Me Matte + Powerless Mattifying Face Primer and Master Prime Primer Blur + Defend also have SPF to add extra protection!

    To find the best foundation for mature skin, you need to think of not just choosing the right color but addressing texture—especially if you’re looking for the best drugstore foundation for mature skin over 60. Skin changes with age afterall - like increased dryness, lack of bounce, and more texture. Switching up your regimen to richer, more hydrating formulations is an easy, instantly fruitful fix and each of Maybelline's options offer up a blend of benefits for wrinkles, dullness, texture and age spots. The Dream Radiant Liquid Medium Coverage Hydrating Foundation is made with hyaluronic acid and helps plump skin while you wear it.

    To make your makeup look smooth and even, you need to look at your foundation formula first. The lighter and more liquid it is, the easier it will smooth over skin, including tricky spots like the corners of the nose and under eyes. Then: blend like crazy! We suggest you get a makeup sponge or a foundation brush to really make your makeup look smooth. Applying primer before your foundation helps, too!

    Dewy foundation creates a glowing, radiant slightly-glossy “I just woke up like this” finish that everyone wants to achieve. If you’re looking for a dewy foundation then try Fit Me Dewy + Smooth Foundation face makeup. This dewy finish foundation has smoothing concentrate which hydrates rough patches leaving skin with a naturally luminous finish.


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